Category Manager
Lovingston, VA 
Posted 20 days ago
Job Description

About Us

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We're a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.

We spark joy around mealtime with our iconic brands, including Heinz, Kraft, Bull's-Eye, HP, Lea and Perrins, Quero, ABC, Master, Banquete, Plasmon, Orlando, Benedicta, Honig, Pudliszki, Wattie's among others.

No matter the brand, we're united under one vision:To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we're transforming the food industry with bold thinking and unprecedented results. If you share our passion - and are ready to create the future, build a legacy, and lead as a global citizen - there's only one thing to do: join our table and let's make life delicious!

Our Culture of Ownership, Meritocracy & Collaboration

We're not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level - from entry-level intern to senior leader - to own their work. We share a responsibility to think like Owners - to be mindful of the collective and sustained success of Kraft Heinz - which we apply to every situation, every day. As part of Kraft Heinz, you're supported to grow and achieve. You're expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level - and you'll be rewarded. You're given opportunities to leave a mark and build a legacy. But you won't do it alone. You're supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress.

Job Description

About the role

We have a fantastic opportunity to join our ANZ Commercial Strategy team and work in a truly cross-functional team alongside category, customer, revenue and finance professionals. The Category Manager will be the key interface between the Commercial Strategy team, Sales, Marketing and our Customers. You will drive Category thought leadership, developing actionable insights to deliver against Kraft Heinz' category objectives. This role will challenge the status quo and provide actionable & validated insights to inform decision making within KHC.


Range Review Process

  • Lead range reviews for the portfolio, as well as support smaller range reviews where necessary. Develop detailed plans for range reviews and layouts, with timely communication and involvement of all stakeholders.

Planograms & Assortment

  • Responsible for optimising planograms and assortment across the portfolios and within customers.

Business Planning Cycle (Category Strategy)

  • Support the creation of 5-year category strategies assessing Category Value Drivers. Contribute relevant consumer/shopper insights during annual planning processes and influence customer plans.
  • Perform assigned tasks in accordance with all Kraft Heinz Food Safety, Environmental, Health and Safety, and Ethical and Human Resources policies, programs and goals.
  • Uphold the Kraft Heinz values and to work in a way that contributes to the company's vision


  • Play a key role as a member of the Category leadership team, providing thought leadership on Category Strategy, Category Growth, Range Strategy and Shopper Behaviour Strategy
  • Lead and mentor junior members of the team including direct line management of a Category Development Analyst

About you:

  • Bachelor Degree - Marketing/Commerce or retailed discipline is desirable
  • 3+ year's category development and/or NAM experience: Ideally within FMCG
  • Nielsen and/or Aztec scan/panel experience is essential
  • Exposure to Shopper Data (Quantium/Dunn Humby) advantageous
  • Advanced Excel and Power Point
  • Promotion and/or range modelling
  • Store Layout software such as: Apollo, Spaceman

Benefits program

We empower our people to own their work, and it's true our employees are our competitive advantage - so we take care of our Kraft Heinz family with our 'Live Well' benefits program:

  • Gatherings - monthly drinks & nibbles, End of Year Celebration
  • Wellbeing - partially subsidised site massages, annual health checks & flu shots, onsite wellbeing sessions & webinar
  • Parental Leave - 12 weeks paid parental leave for primary caregivers

Bring your appetite for more!

Interviewsare taking place now!So don't wait - apply now!


It is the continuing policy of The Kraft Heinz Company to afford full equal employment opportunity to qualified employees and applicants, regardless of their race, color, religion, sex, national origin, age, physical or mental handicaps, military or veteran status, sexual preference, or any other protected condition or characteristic in conformity with all applicable federal, state, provincial and local laws and regulations.
Final candidates must be legally authorized to work in the United States without Company sponsorship. Exceptions requesting work visa sponsorship will be reviewed on a case to case basis.


Job Summary
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
3+ years
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